Others just keep pace with mainstream.
Hipower sets the pace.

SK6950tv treadmill

SK6950 treadmill

SK6900tv treadmill

SK6900 treadmill

SK6850 treadmill

SK9100tv elliptical

SK9100 elliptical

SK9000tv bike

SK9000 bike

SK9900tv recumbent

SK9900 recumbent

SK2000tv stepper

SK2000 stepper